Modernizing audio ad sales is all about finding scaled ways to reach specific audiences and Widhelm believes the ways to do that are going to get all the more creative in 2024.
This is a companion discussion topic for the original entry at https://digiday.com/podcasts/from-ai-voice-cloning-to-personalized-playlists-how-siriusxm-medias-lizzie-widhelm-is-automating-audio-ad-sales/